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Former NLL Exec Mark Fine Hired as Next PBR CMO

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Former Las Vegas Desert Dogs CEO Mark Fine is ditching the lacrosse field for the toughest sport on dirt. Professional Bull Riding (PBR), one of the largest bull riding leagues in the world, has hired Fine as its next chief marketing officer. The former National Lacrosse League (NLL) executive is replacing Kosha Irby, who in […]

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